Plan, perform and prevail with Real-time Intelligent Campaign Management.
Engage with your customers in a matter of minutes: through email, text messaging, social media, call centres or even through store associates. Choose from standard campaign templates or generate your own Audience Lists in a jiffy with custom rules by stores, purchase behaviour, demographics, segmentations, SKUs and so on.
Fast Automated Campaigns across Multiple-clusters
The days of running bulky campaigns are gone and buried. Targeted campaigns are the need of the hour and can only be successful with precise understanding of customers. Our tools will help you to
- Run multiple data driven automated campaigns at store level across numerous customer micro-clusters.
- Meet the specific needs of each without compromising on quality.
Real-time Campaign Reporting
Don’t just run a campaign, measure and analyze results and incorporate best practices to make campaigns more effective each time. The in-built intelligence and data analytics engine enables you to accurately measure the overall uplift in sales resulting from the campaign.
- Create unlimited campaigns based on customer demographic information, customer purchase type, purchase frequency, store environment and purchase amounts.
- Q&A based business intelligence helps you drill down to specific parameters. Review real time reports and modify or re-execute campaigns instantly for improved results.
- Be the first to respond to changing market dynamics with our real-time campaign review reports. Reduce response-time to changing market needs from weeks to days.
Customizable Business Intelligence
Traditional Business Intelligence tools are capable of only simple reports. Capillary’s ground-breaking new offering, Conquest, with an easy to use Web based UI, can automate client specific analytics enabling businesses to obtain vital customer information at the click of a button in real time.
- Access extensive BI reports on the go with our internet and mobile friendly automated dashboard.
Trigger based Campaign Framework
Automatically schedule reminders or regular campaigns such as Birthdays, Anniversaries and other special events. Decide the best action for any event through an advanced decision processing system.
- Combine historical data along with personal information retrieved from multiple channels to connect with customers while they celebrate important life-events.