Capillary Stories

by | May 16, 2018 |

  • How Experiential Loyalty Enhances Customer Advocacy

    How Experiential Loyalty Enhances Customer Advocacy

    It is an open secret that brands invest significant revenue to nurture loyal customers (research shows over 70% of brands invest more than 2% of total revenue)— after all, a 5% increase in customer retention can increase a company’s profitability by 75 percent.  Today...