How can brands effectively Engage Indonesia’s consumers in 2020

drive engagement and gain loyalty

Today, more than 80% of Indonesian consumers change their minds along their purchase journeys after consulting their smartphones. Around 45% of shoppers go online to find more information about the product after they have made the purchase.

This uncommon scenario presents new challenges and opportunities for brands to use digital data, personalization and AI to drive engagement, and find new meaningful ways to stay connected with their consumers. However, Indonesian marketers are obstructed from achieving consistent omnichannel marketing across different channels, for reasons such as

  • warning Incomplete consumer data across channels, with very little insights

  • warning Too many vendor systems, with poor data integration across systems

  • warning Manual processes that slowdown growth

  • warning Reactive strategies to handle crisis or uncertain market condition

StayReady Indonesia (POSTPONED)

Due to the growing concern around the coronavirus (COVID-19), and in alignment with the best practices laid out by the government, WHO and other relevant entities, our team has decided to postpone this event to a later date which will be communicated to you.

Apologies for the inconvenience caused.

What you will learn?

How does a brand cope with the demands of a digital consumer, improve revenue margins, and deepen loyalty in this competitive digital landscape in 2020? Explore answers and strategies with ‘StayReady Dialogues’— Capillary’s exclusive event where brand leaders, technologists and retail experts come together to discuss actionable insights, and the practical application of data and technology for the modern Indonesian consumer.

Event Schedule

Glass House, The Ritz Carlton, Pacific Place, Jakarta
(Event postponed due to COVID19)

  • directions_walk09:00AM 10:00AM Registration & Breakfast
  • fiber_manual_record10:00AM - 10:30AM Keynote session expand_more

    Decoding the Indonesian Consumer & the Top Consumer Engagement Trends for 2020

    by Roy N. Mandey (Chairman APRINDO / Indonesia Retail Merchant Association)

  • fiber_manual_record11:15AM - 12:00PM Panel Discussion expand_more

    How to innovatively engage Indonesia's consumers in 2020

    1. Dwi Hatmadji, PT. ABC President – Chief Operating Officer & Director

    2. Husen Suprawinata, PT. Catur Sentosa Adiprana, Tbk – Chief Operating Officer

    3. Heru Adiutama, PT. Yupi Indo Jelly Gum - Business Development & Export Director

    4. Erwin Richard, PT. Malindo Food Delight – GM Marketing & Sales

    5. Rhesa Yogaswara, QASA Strategic Consulting - Vice President

    6. Justin Joseph, Kanmo Group - GM - Head of Group Loyalty & CRM

    7. Chandrakant Singh, Capillary Technologies - VP-South-east Asia

  • restaurant12:00PM  Networking Lunch

Moments from the past

Decoding
Digital Consumer
Winning Consumers with Personalized Engagement & Loyalty
Powering Retail with AI &
Innovative Models
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