With global sales set to hit $6 trillion by 2022, the ecommerce industry is a juggernaut that shows no signs of slowing down. While it presents a massive opportunity for retailers, the industry has been characterized by rapid transformation in terms of product...
The Blurring Lines between Ecommerce & Social Sometime in mid-2017, Amazon quietly rolled out Spark - an Instagram-like platform for Prime members. The idea was to help people connect with those with similar interests, increase product discovery and boost customer...read more
Capillary Engage+ enables you to engage consumers based on certain actions such as on product purchase, Point of Sale or on product barcode/QR code scan etc. With Real-time messaging trigger dynamic and personalised, limited time offers for products which the customer...read more
AI & Fashion: An Unlikely yet Perfect Pair At first glance, fashion - which is primarily driven by art, intuition and creativity- seems like an unlikely match for a clinical, analytical and logic-driven technology like Artificial Intelligence. However, AI holds...read more
The F&B business is one of the toughest markets to be in. On one hand, you have rapidly rising rental, labour and raw material costs, and on the other, fickle and highly demanding customers who expect the best dining experience every time. And to top it all off, you...read more
State of Ecommerce in Saudi Arabia Despite a high Ecommerce readiness index, the Kingdom of Saudi Arabia never really experienced significant growth in online sales for the longest time. To put it into perspective, KSA's Ecommerce penetration in 2017 was 1.4%, this...read more
For brands, having a consumer loyalty program is not an option anymore. With the intense competition faced by most, having consumer retention strategies in place is a must but ensuring these programs break even can be a challenge. While it’s important to make...read more