Top Ramadan Campaigns – A Big Opportunity for Retailers
While it’s easy to imagine the month of Ramadan as a freeze on most business transactions, the holy month actually sees increased activity in the retail sector; thereby offering a great window of opportunity for brands to capture the attention of a massive audience...
What consumers look for when ordering food online
For restaurants, the biggest growth channel right now is online ordering. According to last year’s viral report by investment bank UBS, food delivery sales which was $35 Billion worldwide could rise at an annual average of more than 20% to $365 billion by 2030. A lot...
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Inventory Management Basics for Marketplace Sellers
Being an ecommerce marketplace seller is not an easy job. You are sandwiched between marketplace regulations and ever-increasing customer expectations for superior buying and fulfilment experience. Thankfully, many of the roadblocks and issues plaguing ecommerce...
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How technology will shape restaurants of the future
Food has always been an integral part of our lives, and eating habits of a population has often defined cultures, settlements and society in general. Though the significance of food has remained consistent, the what, how and where we eat has consistently evolved...
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#Ready Insights: Get to Know the Connected Customer
Exponential advances in technology, the proliferation of digital devices and constant connectivity has given rise to a new legion of consumers who live in the Easyverse™. These Connected Customers expect fast, easy and personalized experiences anywhere, anytime. The...
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The Future of Ecommerce & How to Be Ready For It
For most of human history, people have been good at predicting future technologies and innovations for say, 100 years ahead. Today, predicting things even just 5 years down the line is usually an attempt at futility. Thousands of existing technologies and industries...
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Why it’s imperative for brands to be Always Consumer Ready?
No matter where you look, there’s no avoiding news of the next big innovation. With innovation, comes change; and with change, challenges. Keeping up with this change is not easy, especially if you run a legacy business with well-defined business models and big...
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