Expert Vision: How AI will create the third wave of retail?
The first wave was all about collecting data. Then it was about collecting data across touchpoints to get a 360° single view of consumers. Today, advancements in Artificial Intelligence is redefining what businesses can do with their data. Read what Capillary co-founder and CEO Aneesh Reddy has to say about the future impact of AI on retail.
Sail in the third wave
Collecting data, analysing data, and using insights and campaign tools to personalize engagement
Connecting experiences both online and offline to provide consumers with the experience they need
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