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Capillary Partners with Adobe to Enable Integrated Customer Engagement and Loyalty Capabilities

By

Capillary Marcom

4 Min Read

January 13, 2025

We are thrilled to announce the expansion of our strategic partnership with Adobe as an official Adobe Technology Partner for the Adobe Experience Cloud.

This partnership marks a key milestone in our overall company strategy to strengthen strategic alliances and platform integrations. By integrating Capillary’s loyalty platform with Adobe Experience Cloud, we enable our mutual customers to incorporate loyalty events and activities seamlessly within their Adobe ecosystem.

With this strengthened collaboration, brands can harness the power of Capillary’s award-winning loyalty management solutions alongside Adobe’s suite of marketing, analytics, and experience tools. Together, we empower brands to enrich customer journeys, foster deeper customer engagement, and deliver highly personalized experiences at scale.

Aneesh Reddy, CEO of Capillary Technologies, shared in this announcement, “We’re glad to be integrating with the Adobe ecosystem to align our loyalty capabilities with Adobe’s marketing tools. As loyalty strategies shift toward more data-driven and personalized experiences, this integration is designed to help brands streamline their loyalty initiatives within their existing Adobe infrastructure. Several of our enterprise clients already use Adobe’s CDP and marketing platforms, and we see this as a natural step in supporting their evolving engagement goals.”

 

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Capillary Marcom

Capillary Technologies is an AI-powered loyalty platform for enterprise brands. Capillary Marcom is the official handle for Capillary's marketing and communications team. Write to marcomm@capillarytech.com for more information.

Capillary Technologies is an AI-powered loyalty platform for enterprise brands. Capillary Marcom is the official handle for Capillary's marketing and communications team. Write to marcomm@capillarytech.com for more information.

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