Capillary acquires US-based Brierley+Partners    Read more >

Blue Rewards from Al Futtaim Group Shares Loyalty Success Stories and Evolution.    Watch Podcast >

Capillary Announces 2nd Annual Captivate 2025 Summit: Transforming Loyalty Management with New AI Tech     Read more >

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One stop for marketing solutions in loyalty, insights,
marketing engagement, and in-store analytics.

Captivate 2025 Key Takeaways
Captivate Events

Captivate 2025 Recap: The Loyalty Trends Everyone’s Talking About

By Gitanjali Mittal 4 Min Read April 27, 2025

Captivate 2025 was where loyalty got real—AI, CX, and 150+ leaders redefined what’s next with bold moves and breakthrough ideas. Here's a quick takeaway from all the insights we brought at the event.

Featured Articles

CPG

CPG Loyalty Programs: Create the Right Engagement for Your Brand

By Alexis Kvamme4 Min Read
Capillary Technologies - Expertise Blog

Is Subscription-Based Loyalty the New Customer Retention Strategy?

By Anjali Pillai4 Min Read
Artificial Intelligence

AI in Customer Loyalty: The Future of Retail Loyalty Programs

By Anjali Pillai6 Min Read
Blogs

Top Loyalty Program Myths: Debunking 10 Misconceptions In Customer Loyalty

By Summaya4 Min Read

Trending Topics

The Science of Emotional Loyalty and Why it Matters for Brands

By Capillary Marcom 5 Min Read

How Capillary’s Nudge Framework can be a Gamechanger for Loyalty Marketers

By Jubin Mehta 5 Min Read

Recently Added

Loyalty Programs Need to be Agile

Why Loyalty Programs Need to Be Agile in Times of Tariffs and Market Volatility

By Alexis Kvamme
June 10, 2025 | 4 Min Read

Tariffs and market shocks aren’t slowing down—so your loyalty program shouldn’t either. See...

Smart Cities: The New Loyalty Frontier

How Smart Cities Are Pioneering the Next Generation of Loyalty Programs

By Alexis Kvamme
May 23, 2025 | 4 Min Read

Discover how smart cities are redefining loyalty beyond shopping—rewarding sustainable,...

multichannel vs omnichannel difference Omnichannel Commerce

Multi-channel vs Omnichannel Commerce: Why the Difference Matters More Than Ever

By Anjali Pillai
May 20, 2025 | 4 Min Read

Being everywhere isn’t enough anymore. Today’s customers want to move from app to store to...

Capillary Technologies Acquires Kognitiv Press Release

Capillary Technologies Acquires Kognitiv, Expanding Its Global Presence in Loyalty Management

By Capillary Marcom
May 15, 2025 | 3 Min Read

Strategic acquisition aims to expand Capillary's enterprise client portfolio and enhance its...

nailing client onboarding Capillary Technologies - Expertise Blog

Nailing Client Onboarding: The Capillary Way

By Kirsten Nielsen
May 13, 2025 | 4 Min Read

Struggling with loyalty program onboarding? Learn how to launch faster, train smarter, and grow...

challenging traditional loyalty programs

Challenging Traditional Loyalty: Highlights From Capillary x The Wise Marketer Webinar

By Anjali Pillai
May 11, 2025 | 4 Min Read

Loyalty's next era is here. Hear top loyalty leaders debunk myths, embrace AI, and reveal what will...

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