Digital Transformation
Reinventing Loyalty with Indonesia’s Leading Retailer – Erajaya’s Eraclub
A market leader in omnichannel smart retail, PT Erajaya Swasembada Tbk. (Erajaya), the conglomerate operates across 1100+ outlets in the country with 87 distribution centers and 65K+ third-party billed outlets specializing in all different types of mobile...
Vietnam, the Emerging APAC Brand Loyalist Market to Watch Out For
While about only a decade ago, Vietnamese consumers were fairly unbothered by brands building consideration, there is now an upsurge in those who wish to be rewarded for repeat purchases. With a growing GDP rate at over 7.5% for an 80 Mn+ population, rising...
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A Comprehensive Guide to the Growing Demand for Aviation Loyalty
Though FFPs gained much fame in the airline industry, aviation loyalty programs are much more than FFPs. Since FFPs can benefit the company as long as they offer flying services, the recent COVID-19 pandemic was an eye-opener for the aviation industry to factor in a situation where airlines had to stop flying services for some time.
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How Loyalty Driven E-Commerce-Leads To Higher Engagement and Better ROI
If there were any questions about whether e-commerce is here to stay or not, COVID 19- the global pandemic has put an end to that debate. E-commerce is widely popular, and the competition is immense. So, how can e-commerce businesses differentiate themselves in such a...
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Unleashing the Great Indian Forecourt Experience in Fuel Retail
One of the largest segments of the Indian retail industry, the petro-retail sector is known to be the most well-organized due to the constant upgradation of its forecourts. Now, due to the massive logistics overhaul of Indian supply chains during the pandemic, there’s...
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ET Leadership Dialogue with Capillary: Lending the Tech Edge for CPG consumers
To rebound, transform and thrive - this is the central theme of the current CPG industry. The worst of the pandemic is behind us, and CPG brands need to transition from being pandemic-responsive to navigating the way forward. Companies need to focus on tracking...
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How Loyalty Is Booming In The Middle Eastern Fuel Retail Market
64% of the world's oil reserves come from the Middle Eastern region! Ironically, when it comes to the forecourts businesses, each GCC country has a different pace. While UAE and Qatar are at par with US and European fuel stations, Saudi Arabia is lagging behind. This...
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