Digital Transformation
Grocery Retail Trends in the UAE
While Covid-19 will mostly be remembered for sweeping the world off its feet, there's something else it deserves credit for: accelerating the use of technology. From virtual events to online shopping, the pandemic accelerated the pace of technological adoption faster...
How Covid-19 is forcing a Change in Retail Ordering Behaviour
In a sense, the Covid-19 pandemic has changed the way we work, shop and communicate with people more than any other technology in the recent past. As more people start working from home, they are sticking to basics, stepping outside only to buy essentials and are...
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How AI is Revolutionizing the Fashion Industry
AI & Fashion: An Unlikely yet Perfect Pair At first glance, fashion - which is primarily driven by art, intuition and creativity- seems like an unlikely match for a clinical, analytical and logic-driven technology like Artificial Intelligence. However, AI holds...
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F&B Trends for 2020 – Technology & Consumer Behaviour
The F&B business is one of the toughest markets to be in. On one hand, you have rapidly rising rental, labour and raw material costs, and on the other, fickle and highly demanding customers who expect the best dining experience every time. And to top it all off, you...
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How to Boost CPG Brand Loyalty & Sales with AI
It’s unlikely for a day to go by in a person’s life when they haven’t interacted with a Consumer Packaged Goods (CPG) brand. In a lot of ways, they have become an indispensable and omnipresent aspect of our lives This makes it all the more surprising that this...
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Decoding Saudi Arabia’s Digital Consumer
Over the last few years, rapid digitization has made a significant impact on the Saudi consumer's lifestyle. Today, a whopping 88% of Saudis use the internet at least once a day and 59% of the population are now present in at least one social media platform. While...
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Customer Engagement Strategies for 2020 & Beyond
In today’s world, a customer is accosted by brands at every step he takes. Every direction he turns in, he either sees brands or a product that’s screaming for his attention. This has led to a hyper-competitive market across every industry – be it food delivery,...
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