Capillary Technologies’ Series D round expands to $140 million; $20 million allocated for ESOP Payout

Bengaluru, India & Dallas, USA –

Capillary Technologies, a customer loyalty and engagement solution provider, announced today the expansion of its Series D round to $140 million, with $20 million earmarked for Employee Stock Ownership Plan (ESOP) payouts. 

Capillary’s initial Series D round, which raised $45 million, has now more than tripled in size from the same set of investors led by Avataar Ventures. The additional funding will fuel Capillary’s AI initiatives (generative loyalty), accelerate global expansion, and further strengthen its position as a pioneer in the customer loyalty SaaS solutions space. 

Mohan Kumar, Managing Partner at Avataar Ventures, said, “We are excited to see Capillary Technologies’ continued growth and innovation. As an investor, we believe in the company’s vision and are confident in its ability to disrupt the customer loyalty space. The expanded Series D funding and commitment to employee ownership reflect Capillary’s strong leadership and potential for long-term success.”

In addition to the funding announcement, Capillary Technologies highlighted its remarkable growth in the United States, having expanded fourfold in the past three years. This achievement underscores the company’s growing footprint in key international markets and its ability to meet the evolving needs of global brands.

A wall full of employees who’ve completed 10+ years at Capillary

With a steadfast commitment to innovation, customer success, and employee empowerment, Capillary Technologies is poised for continued growth and leadership in the landscape of customer loyalty and engagement solutions for global enterprise brands. 

About Capillary Technologies: Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert services. Founded in 2012, Capillary has a strong global presence across the United States, Asia, Europe and the Middle East working with 400+ brands like Tata, PUMA, Shell, Petron, Domino’s, Kanmo Group, and Marks & Spencer. The platform’s suite of products – Loyalty+, Engage+, Rewards+, Insights+; are all AI-powered and sit on top of a powerful consumer data platform that has touched more than a billion end customers. Capillary is backed by marquee investors like Avataar Ventures, Filter Capital, Sequoia Capital, Warburg Pincus & more. 

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Capillary Technologies is an AI-powered loyalty platform for enterprise brands. Capillary Marcom is the official handle for Capillary's marketing and communications team. Write to marcomm@capillarytech.com for more information.