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Marketing to a Generation of Attention Deficit Customers

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Capillary

Marketing and Engagement

Marketing to a Generation of Attention Deficit Customers

Even before the pandemic, customer attention was at an all-time low of 8 seconds (a goldfish has a higher attention span of 9 seconds). Unfortunately for marketers, the prognosis doesn’t look great either.

Gitanjali Mittal

4 Min Read

September 21, 2020

Gitanjali Mittal

Gitanjali is a marketer with diverse experience in Product Marketing, Customer Management, Research Analysis, Content, Event Marketing, and Sales Enablement. She has a keen interest in exploring and learning new trends and technologies in the marketing space. Besides this, she is an ardent practitioner of Yoga and Mindfulness.

Blogs

Capillary

Marketing and Engagement

Marketing to a Generation of Attention Deficit Customers

Even before the pandemic, customer attention was at an all-time low of 8 seconds (a goldfish has a higher attention span of 9 seconds). Unfortunately for marketers, the prognosis doesn’t look great either.

Gitanjali Mittal

Gitanjali Mittal

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Marketing to a Generation of Attention Deficit Customers

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