Build loyalty on
autopilot—with aiRA
Capillary’s agentic AI that plans, builds,
tests, and optimizes loyalty campaigns end-to-end.
Powering loyalty at
global scale
Agentic AI built for loyalty teams
aiRA doesn’t just chat—it acts. It creates segments, configures promotions, validates rules, and learns from results, so every campaign ships faster and performs better.
Automate setup
with conversational
configs and rule
writing
Discover insights with
explainable analytics in
plain English.
Optimize
ROI with scenario
testing, forecasting,
and continuous
learning.
Recommend audiences,
offers, and campaigns
aligned to your goals.
Capillary’s AI powered solutions - Your shortcut to “DONE”
aiRA Utility Bots
Available to all Essentials
Documentation Bot
answers every “how do I…?”
product questions from internal
docs instantly.
Content Bot
generates channel-ready copy
for campaigns from a brief.
Rule Bot
translate natural language into
promotion/program logic.
Image-to-HTML Bot
convert marketing images or
wireframes into clean HTML.
aiRA Agents
How aiRA works (the “agentic lifecycle”)
Conversational setup
turns BRDs into
working promotions
and rules.
Automated testing
validates before
deployment—no
surprises in prod.
Performance
analytics explain why
results happened
and what to do next.
Continuous
optimization
recommends
segments, offers,
and budgets.
Watch a 2-min walkthrough
Measured impact you can take to the CFO
25%
incremental ROI
from Generative
Loyalty
70%
acceleration in
promotion
execution
90%
fewer prod
errors via
automated QA.
80%
fewer ad-hoc
report requests.
aiRA Essentials
Everything you need to start your
loyalty & engagement journey.
(Included by default)
aiRA Elite
Built to deliver at scale with
personalization and advanced
analytics. (Priced at 20% on top of
your ARR/license cost.)
Compare editions