THE WORLD’S
LARGEST LOYALTY
PROGRAMS™ 2026
A global ranking of the biggest
loyalty programs, with insights on
reach and industry trends
This first-of-its-kind global research maps 86 of the world’s largest loyalty programs across industries, regions, and operating models— offering a rare, comparable view of loyalty at true enterprise scale, reach and influence.
Whether you’re building, benchmarking, or scaling a loyalty program, this report gives you the global context leaders use to make decisions.
Who’s actually winning loyalty at scale—and why?
GET THE eBook
What You’ll Learn
Inside the report, you’ll discover:
This is not an opinion. It’s a data-backed snapshot of loyalty’s real footprint worldwide
THE WORLD IN LOYALTY
HIGHLIGHTS
Discover the World’s Largest Loyalty Programs
Learn Which Industries Dominate Loyalty
Uncover the Programs with Massive Global Reach
Insights into the Future of Loyalty as a Business
WHY THIS REPORT IS CRITICAL FOR LOYALTY LEADERS
Loyalty is no longer an add-on promotion; it’s an enterprise strategy that drives retention, lifetime value, and competitive differentiation.
This report helps you:
Benchmark your program against global peers
Spot emerging loyalty leaders in new markets
Shape loyalty strategy for growth & engagement
The World's Largest Loyalty Programs™
Brought to you by Let's Talk Loyalty™
Proudly sponsored by Capillary Technologies.
This report aims to foster a greater global understanding of loyalty programs and propositions that are succeeding at scale worldwide.
Written by Paula Thomas, Laurent Guinand and Rich Long.
Ready to see what loyalty looks like at global scale?
Download The World’s Largest Loyalty Programs 2026 and benchmark your loyalty program against the biggest programs in the world.