Capillary Named a Leader in The Forrester Wave™ Loyalty Platforms, Q4 2025 Report.    Read more >

Capillary: Recognized as a Leader in Everest Group’s PEAK Matrix® 2025    Read more >

The Balanced Loyalty Quotient Report 2026 is coming soon — our largest and most in-depth loyalty report yet.     Show Interest >

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| Author

Author: Kirsten Nielsen

Kirsten Nielsen is a results-driven executive with over 20 years of progressive experience in partnership development and strategic account management. Specializing in the CPG, retail, and ecommerce sectors, Kirsten excels at fostering long-lasting client relationships that drive value, growth, and innovation. Currently serving as the Director of Client Success at Capillary Technologies, Kirsten continues to leverage her expertise in B2B, B2C, SaaS, and CRM to create impactful loyalty strategies that align with client goals and market trends.

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