Essential
Insights
Unlock Growth with real-time actionable insights
Essential Insights is a self-serve business intelligence software that enables retail marketers unlock growth from real-time, actionable insights
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Real-time business insights enabling quick decision making
Stay on top of your Sales & Growth Metrics
Access & compare key sales KPIs & numbers across various timelines and customize the reporting dashboard to suit your needs.
Use insights to boost Store sales
Track your stores’ performance across various dimensions (data, time, user segments, geography, etc.) and uncover the possible reasons behind why some stores are topping the charts and why some are not doing well.
Design ROI driven Campaigns
Get a detailed view of your Campaign KPIs (sales, hit rate, redemptions, etc.) performance and strategize / fine-tune to derive higher ROI.
Understand more about your Product sales
Use a range of dimensions (category, brand, sku, etc.) to uncover insights about which products are selling and more importantly which are not. This will help you understand and plan supply chain operations better as per seasonality, customer segments, etc.
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24+ reports that are built for Retail & easy to customize
Look deeper into your data with some of the standard reports
check_circleOverall Sales report
check_circleProduct Performance report
check_circleStore Performance report
check_circleCampaign Performance report
check_circleLoyalty Performance report (and many more)
Design custom reports and make meaningful decisions
You can simply choose from the existing charts/reports you want and simply drag & drop them onto your custom dashboard the way you want to, no need to run complicated queries. You can also choose to create your own report/chart if you wish to by choosing from an array of dimensions and KPIs
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Interactive & rich KPI visualizations on-the-go
Discover meaningful insights from beautiful visuals
check_circleGet rich visuals around your data and a variety of options to view them in. Be it a pie-chart, a line graph or data in a tabular format
check_circleThese charts and visuals are all very interactive and you can even deep dive further into a specific metric by simply clicking on them
Collaborate and create reports with co-workers on the fly
check_circleRole Based Access Control to enable collaborative efforts in terms of creation and analysis of reports
check_circleDerive insights while you are on the move with mobile dashboard enabled on your hand-held device
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Realize huge benefits without any technical know-how
easy to customize
Retail-Centric KPIs & Dimensions pre-built
Drag & drop based
report creation functionality
Easy to use
no coding / query skill required
Faster Insights
based on advanced Big Data technology